The Social Dilemma covers the psychological underpinnings and manipulation techniques by which, it claims, social media and technology companies addict users. People's online activity is watched, tracked, and measured by these companies, who then use this data to build artificial intelligence models that predict the actions of their users. Tristan Harris, former Google design ethicist and co-founder of the Center for Humane Technology, explains in the documentary that there are three main goals of tech companies: 1.The engagement goal: to increase usage and make sure users continue scrolling. 2.The growth goal: to ensure users are coming back and inviting friends, who invite even more friends. 3.The advertisement goal: to make sure that while the above two goals are happening, the companies are also making as much money as possible from advertisements. If you're not paying for the product, you are the product https://www.thesocialdilemma.com/